When companies talk about lead generation or lead nurturing, they almost always mean email. But they shouldn’t be ignoring trusty old postal mail. It is not dead and it is not antiquated and it shouldn’t be out of fashion. Here are 10 reasons why you should consider adding postal mailing…
Never Done a Webinar? Let me tell you how…
Webinars are a way of life for my high-tech clients and they generate a steady flow of high quality leads. They’re also a way of life for me – I probably manage 100 a year! Here are my steps for success: At the Beginning: Plan ahead of time – I…